Develop and implement category strategies to meet business objectives. Analyze market trends, consumer behavior, and competitor activity to identify growth opportunities. Build and maintain strong relationships with key B2B partners and corporate clients. Negotiate terms of trade, pricing agreements, and promotional support with B2B partners. Develop and implement sales strategies to increase the penetration of perfume products in various channels. Identify underperforming areas and implement corrective measures to improve profitability. Work closely with the marketing, sales, and supply chain teams to ensure the successful execution of category strategies. Lead the development and execution of VM guidelines to enhance brand image and product visibility in stores Design and deliver comprehensive training programs for store staff to enhance product knowledge and sales techniques.
1.Staff training 2.Virtual merchandising 3.Sales 4.Research and Development Increase sale of perfume
Bachelors degree in Marketing, Business, Retail Management, or related field. Masters degree is a plus. 3+ years of experience in category management, preferably in the fragrance or beauty industry. Excellent negotiation, communication, and relationship-building skills. Knowledge of market research tools. Age: 30 40